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Borussia Dortmund
Partnership playbook
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Basketball
Time to read: 4 min
Partnership playbook: Lenovo, Nexo, Coca-Cola and more
January 21, 2026
Madrid, Spain- April 10, 2024: Champions League match between Atletico de Madrid and Borussia Dortmund. German team players. European soccer. Champions League quarterfinals.
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Europe
Time to read: 3 min
Borussia Dortmund signs Vodafone to power next five years
May 27, 2025
credit: Vitalii Vitleo / Shutterstock
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Fan Engagement
Time to read: 3 min
Borussia Dortmund goes ‘beyond colours’ with Pittsburgh Steelers partnership
April 4, 2025
London, ENGLAND - June 1, 2024: Borussia Dortmund fans support their team ahead of the UEFA Champions League Final Borussia Dortmund v Real Madrid CF at Wembley Stadium.
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Europe
Time to read: 3 min
Borussia Dortmund unlocks AI-powered content in new deal
October 15, 2024
credit: Shutterstock
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Features
Time to read: 7 min
Why football and crypto’s relationship is back on the mend after a period of discontent
September 24, 2024
Borussia Dortmund bolsters presence in Poland with STS partnership
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Europe
Time to read: 2 min
Borussia Dortmund bolsters presence in Poland with STS partnership
August 22, 2024
A ball of football during the EFL Sky Bet Championship at The Den, London, England.
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Football
Time to read: 3 min
One Football eyes up ‘strategic expansion’ with football hub
March 28, 2024
PRIME Hydration branding in centre of WWE ring.
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Latest News
Time to read: 2 min
PRIME pins down record-setting sponsorship deal with WWE
March 11, 2024
Three BVB players posing with yellow PRIME drinks on a football pitch.
BREAKING
Europe
Time to read: 2 min
Borussia Dortmund scores with PRIME Hydration partnership
February 27, 2024
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Europe
Time to read: 2 min
Dortmund builds on crypto knowledge with enhanced Coinbase deal
January 25, 2023
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Football
Time to read: 2 min
Borussia Dortmund partners with Horizm to ‘power’ digital returns
October 27, 2021
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Data
Time to read: 3 min
TruMedia and Stats Perform to continue sports analytics partnership
October 26, 2021
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Europe
Time to read: 3 min
European states in support of UEFA in ongoing Super League case
October 21, 2021
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Data
Time to read: 2 min
Borussia Dortmund renews Stats Perform scouting contract
September 8, 2021
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Partners
Time to read: 3 min
UEFA signs double tournament sponsorship deal with bwin
September 7, 2021
BREAKING
Partners
Time to read: 3 min
Five Bundesliga teams extend partnerships with bwin
August 11, 2021
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Partners
Time to read: 2 min
Borussia Dortmund retains Würenbacher as regional partner
July 30, 2021
BREAKING
Fan Engagement
Time to read: 2 min
Fantastec teams with Dapper Labs for football NFTs market launch
June 14, 2021
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Sponsorship
Time to read: 2 min
Borussia Dortmund’s Erling Haaland makes Hyperice investment
May 6, 2021
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Comment
Time to read: 5 min
How will the European Super League affect sponsors and rights-holders?
April 20, 2021
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Integrity
Time to read: 3 min
Borussia Dortmund and Bayern Munich back away from Super League proposals
April 19, 2021
BREAKING
Partners
Time to read: 3 min
OneFootball drives ‘football’s digital transformation’ with Spurs, BVB and DFB link-ups
March 24, 2021
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